HECTOR
Parkville / Towson, MD · Serving contractors nationwide

We Get Real Results
for Local Contractors.

Experience You Can Trust, Results You Can Really Count On — integrity-driven SEO, Google Ads, and websites for family-owned home service businesses.

Call (443) 290-5848
NARI MD approved A+ BBB 3-month minimum, then month-to-month
Real numbers, real clients

What "real results" actually looks like.

~$160K
sold in 4 months
Remodeler in Boulder, CO. SEO + paid stack, starting from a quiet organic baseline.
30+
qualified leads / month
Window & door contractor in Bel Air, MD. Competitive local market, sustained pipeline.
Booked
2 months out
Remodeler in Westminster, MD. Consistent enough demand they're turning away work.
The integrity-driven difference

Why family-owned contractors choose Hector.

Marketing isn't magic — it's math.

Every channel gets measured. Every dollar traced. If a campaign doesn't produce, we don't defend it — we change it.

— Gabe Bustos, co-founder

You deal directly with us.

No account managers. No outsourced teams. The people selling you the work are the people doing the work — Chris and Gabe.

We build assets you own.

Your site, your domain, your SEO equity — all yours. We build assets that keep working month after month, not traffic you rent from platforms.

What we do

A focused stack — built for home-service economics.

We don't chase shiny objects. We run the channels that consistently produce leads for contractors — and nothing else.

Local SEO

Rank where your buyers are searching. City-by-city, service-by-service.

AI-Assisted SEO

Modern tooling for content velocity — still reviewed and finished by humans who know the trades.

Google Ads (PPC)

Paid search that produces leads inside 30 days. No markup on ad spend.

Local Services Ads

Google-guaranteed placements — pay per qualified lead, not per click.

Website Design

Sites built to convert phone calls and form fills, not to win design awards.

Google Business Profile

The highest-ROI listing you own. We optimize, protect, and keep it active.

CRM Automations

JobNimbus, Housecall Pro, ServiceTitan, HubSpot — stop leads from slipping between calls.

Review Generation

Automated requests tied to your jobs. Reviews feed rankings AND close rates.

Industries we serve

Built for family-owned home services.

Click any trade to start a conversation with our assistant. It'll capture your details and book a free audit with Chris or Gabe.

Honest pricing

What it costs to work with us.

$2,500$3,000/mo

Most clients invest $2,500–$3,000/month with no hidden fees. 3-month minimum, then month-to-month. You can cancel any time after that. We'd rather earn your business every month than lock you in.

No hidden fees — ad spend goes straight to Google at cost.
You own your website, domain, and SEO equity.
Monthly reports, call tracking, transparent dashboards.
Direct access to Chris & Gabe. No account managers.
In their own words

What clients say.

"Last year was phenomenal. I wrote 50% more business than anticipated. Hector paid for itself and then some."
Brad Jessup
Certified Home Remodelers
"We were surprised how many leads were coming through. Now we're hiring a third designer because of their work!"
Kathryn Eileen
Kitchens Elevated, Boulder CO
"Excellent, professional, and most importantly, it works."
Josh Notes
3+ year client
"More potential clients are reaching out. Hiring Hector was one of the best decisions we've made."
Amy Scott
Hector client
"Local SEO is not about chasing rankings or traffic. It is about building an asset that continues to work for the business month after month."
Christopher Kindig, Founder · GlobeNewswire, Jan 30 2026
Questions we get a lot

Before the audit call.

If yours isn't here, just ask the assistant. It's trained on our pricing, process, and policies.

What is the minimum contract?

A 3-month minimum commitment, then month-to-month. You can cancel any time after the first 90 days — no long-term lock-ins.

Do you work outside Maryland?

Yes — most of our clients are in MD (we're based in Parkville / Towson), but we serve family-owned home service contractors nationwide.

What CRM do you integrate with?

JobNimbus, Housecall Pro, ServiceTitan, HubSpot, and most industry CRMs out of the box. Custom stacks — we'll either integrate or recommend a fit.

How fast will I see results?

Google Ads and LSA typically produce qualified leads inside 30 days. SEO builds momentum over 90–180 days — many clients see their first organic leads in the 30–90 day window.

What's included in the $2,500/mo retainer?

On-page and local SEO, GBP optimization, review generation, monthly reporting, call tracking. Paid ad spend is separate and goes straight to Google — we don't mark it up.

Do I own the website?

100%. If you leave Hector, you take the site, domain, content, and SEO equity with you. That's the asset we build on your behalf.

Who will I actually talk to?

Chris Kindig (founder) or Gabe Bustos (co-founder). No account managers, no outsourced teams — you get the people doing the work.

How do I know my money is being spent well?

Monthly reports, call tracking on every lead source, and transparent dashboards. You see exactly how many leads came from each channel and what converted.

Meet the team

The people you'll actually talk to.

CK

Christopher Kindig

Founder & Chief Marketing Strategist

Chris founded Hector in 2019 to do marketing for contractors the way contractors actually want it done — measurable, straight-talking, and built on assets the business owns. He leads SEO and overall strategy.

GB

Gabe Bustos

Co-founder

Gabe co-founded Hector with Chris and leads the paid-media side. His line — "marketing isn't magic, it's math" — is how he runs every campaign. Every dollar measured, every channel accountable.

Ready for a free marketing audit?

Chat with our assistant — it'll answer questions, capture your business details, and book a call with Chris or Gabe at a time that works.

(443) 290-5848